EXCLUSIVE TEXTURE
We envision and define beauty through groundbreaking innovations, featuring our exclusive textures and an entirely new range of categorized cosmetics.
EASY AND QUICK
ELROEL's dream is to continue providing makeup that feels like it was done by a professional makeup artist, easily and quickly accessible to everyone effortlessly.
MULTIFUNCTIONAL
Our products are meticulously crafted to be multi-functional, allowing you to create endless looks with a single item. We empower you to express your unique beauty effortlessly.
EXCEPTIONAL PACKAGING
Beauty should be an experience from the moment you lay your eyes on it. ELROEL takes packaging to the next level with exclusive, art-inspired designs that reflect the creativity within.
Female founder
ELROEL is founded and guided by the unique vision of our creative director, Korean makeup artist 'Yoo Yang Hee' with 30 years of experience.
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